Did you know the art at Crosby Street Hotel is inspired by the written word? Here you’ll find a striking sculpture by Jaume Plensa in the lobby. This striking art piece has letters which connect together to present the alphabet and cumulate into a 10 foot sculpture of a human head. The alphabet is a representation of different cultures. We think Plensa’s sculpture feels at home here, welcoming guests from all corners of the world.

Inspired by this, we thought we’d share our very own alphabet of Kit Kemp Design Studio!

A is for Art
Of all shapes and forms. From emerging to established artists, we celebrate a variety of creative talent in our hotels…

B is for Bold
We love to combine all kinds of brave and unexpected combinations!

C is for Colour
It’s our signature. We can’t live without colour…

D is for Detail
We believe the smallest details can make the biggest impact…

E is for Eclectic
We love to bring together an eclectic mixture of elements within our spaces…

F is for Firmdale Hotels
Firmdale Hotels is a family business. It started with one hotel and naturally grew. We are very excited to be working on our 11th hotel – Warren Street Hotel in New York.

G is for Guests
Nothing makes us happier than welcoming guests to our hotels…

H is for Ham Yard Hotel
We built Ham Yard Hotel from the ground up as well as its tree-filled courtyard and a collection of independent stores and boutiques…

I is for Ikat
Our Ikat fabric design is in collaboration with Christopher Farr…

J is for Joy
Our passion is for creating joyful, unique and innovative spaces…

K is for Kit Kemp
Our Founder and Creative Director of Firmdale Hotels and of course, our Design Studio!

L is for London
We have 8 hotels in London and they all have their own special character…

M is for Mimi
Mimi of Biarritz is one of the many artists we celebrate. We are always looking forward to seeing what her next project is!

N is for New York
New York is home to Crosby Street Hotel and The Whitby Hotel. We are excited to be working on our upcoming hotel at Warren Street in Tribeca. Watch this space for news about Warren Street Hotel!

O is for Oscar Bar & Restaurant
Our Bloomsbury inspired bar and restaurant at Charlotte Street Hotel. Here, there’s a colourful mural by Alexander Hollweg…

P is for Pattern
At the core of our identity is the use of patterns and the layering we do with them…

Q is for Quirky
A bit of quirkiness and a touch of fantasy is always welcome and intriguing…

R is for Rick Rack
An effortlessly fun, large scale design. It is a mix of printed linen and embroidery, created as part of our collection with Christopher Farr Cloth…

S is for Swedish Furniture
We love sourcing antiques. Sometimes a Swedish cupboard is all you need to brighten a space!

T is for Textiles and Texture
We also love to layer our schemes with textiles and texture…

U is for Unique
We love to create unique spaces such as this Day Room at last year’s WOW!house at Design Centre, Chelsea Harbour…

V is for Vases
Big, small, long or short, vases make a lasting impression…

W is for Walls
Our walls are adorned in fabric or a unique wallpaper design…

X is for Salvador Xique Nocelotl
We celebrate our talented teams at Firmdale Hotels and the kitchen team is an important part of our hotel family. Recently achieving a five year service award is Salvador Xique Nocelotl who works in our kitchen at The Whitby Bar. Congratulations Salvador!

Y is for Yellow
We like to add a touch of yellow to brighten up our schemes…

Z is for Zig Zag
For our collaboration with Annie Selke, we launched Zig Zag – a design for this hand micro hooked wool rug…

That’s our Design Studio ABC! Thanks for joining us and if you’d like to explore further, visit Kit’s videos here to journey through some of her treasured spaces.